NSU to introduce Brad Laird as head football coach Thursday, public invited

Brad Laird Headshot

Northwestern State president Dr. Chris Maggio and athletics director Greg Burke will officially introduce Brad Laird as the Demons’ new head football coach Thursday afternoon at 1:30 in the ballroom of the Friedman Student Union in the middle of the university campus.

The public is invited to attend the event as Laird, 44, a 1996 NSU graduate and the Demons’ all-time passing leader, is formally recognized as head coach. He was named Nov. 20, on the first day of the university’s Thanksgiving holiday.

Since classes have resumed at the university, members of the NSU football team will be able to attend, a compelling reason why the introduction was not held last week.

Laird has been defensive coordinator for a total of seven seasons under three different head coaches at NSU – Scott Stoker, Bradley Dale Peveto and Jay Thomas. He was head coach from 2013-16 at his alma mater, Ruston High School, leading the Bearcats to some of their finest achievements in the past two decades since he was their quarterback.

In 1990, he was the quarterback as Ruston was an unbeaten state champion voted the nation’s No. 1 team in the USA Today Top 25 poll ranking high school squads around the country.

After his remarkable playing career with the Demons, Laird coached at some of the region’s most successful high school programs – Longview (Texas), Nashville (Ark.), Ouachita (Monroe) and West Monroe – as an assistant before joining Stoker’s staff in 2003. His defenses at NSU have set school, Southland Conference and NCAA FCS records.